THE ROOST'S LONDON SHOWROOM DEBUT
The Roost combines interior design expertise with a hand-picked curation of furniture, homeware and textiles from British brands and skilled artisans. They launched their first ever physical space in Borough Yards: a two-floor showroom championing over 80 different contemporary makers, artists and antique pieces.
For customers who've only ever encountered The Roost online, it's a first chance to touch the fabrics, compare finishes and sit in the furniture. The in-store design team can build a room palette, advise on bespoke commissions, or simply help find the right gift.
Two-floor showroom championing British independent makers
In store Visualiser to map how pieces will look in your own space before committing
Well-attended press events drawing some of London's leading design voices
“The space gave us an exceptionally strong platform to showcase The Roost in a more immersive way, and the fantastic team at Someday Studios were instrumental in bringing that vision to life.
Alongside excellent editorial momentum, including features in the likes of The London Standard and House & Garden, the popup generated an incredibly positive response to our inaugural activation.”
Tom Bedford, Head of Brand
